Ask Me Anything: GetYourGuide

The Berlin-based unicorn with a $600 million war chest hasn’t slowed down during the pandemic. The company has continued its push with its own branded experiences, while its CEO has taken the fight to Google over the search engine’s response to the battered travel industry. In this in-depth interview, we go deep on the company’s vision for Originals, dealing with Google, what’s next in distribution post-Covid, and what all of this means for operators of tours, activities and attractions.