The Curious Case of Distribution Strategies for Attractions

There are hundreds if not thousands of reselling and distribution options for tours and attractions – and no one-size-fits-all solution for distribution and channel strategy. Each operator has a unique business, objectives and needs. This session assembles diverse industry leaders across attractions, technology and distribution for an in-depth discussion on distribution strategy, the future of online and traditional trade, the role of online booking systems and channel managers, and more.